The Cadillac F1 team Adopts Apollo Program Strategy to Construct Squad from the Ground Up for Melbourne Startline.
Just over a full year previously at the Nevada Grand Prix, Cadillac were finally given the go-ahead as Formula One’s newest entrant for 2026. Establishing the squad from the ground up has involved a frenetic work rate that the principal, Graeme Lowdon, has equated to the NASA lunar mission. As F1 arrives on Las Vegas this weekend, Cadillac are aware the deadline is approaching.
The Countdown to Melbourne
At the season finale of the campaign to be staged in the United States, with approximately three months to go before they make their debut for the first time in Australia at the 2026 season opener, the Cadillac F1 project have advanced rapidly but, in what must seem like a sisyphean endeavor, they are cognizant there will not be sufficient time.
The technical director, Nick Chester, came aboard the embryonic operation in early 2023 shortly after it was established, when the squad were without even an approved entry. He has been at its center from that point and gets a amused expression when reflecting on the experience.
“You might get five minutes thinking back at what you have accomplished and think: ‘Wow, how impressive what we’ve done in under three years,’” he says. “And then the next minute you realize: ‘Yes, we’ve still got a great deal to do.’”
A One-of-a-Kind Challenge
The CTO achieved victories at the Renault team in Fernando Alonso’s victorious seasons of 2005 and 2006 and was in control of engineering strategy at the then-new Mercedes Formula E team, but no other project has truly matched the task of introducing the iconic American Cadillac marque, a factory team supported by the corporate entity, GM, into F1.
“Building an F1 team from the ground up, when are you ever going to get a chance to do that?” he says. “It's unparalleled. In an well-set team you don’t get the opportunity to alter team culture.”
With each day that elapses thoughts are more focused on the approaching critical moment in the Australian GP and targets are being handled.
“It's reasonable to expect that a brand-new squad joining the grid is likely to start at the back but just making it to the starting line will be an accomplishment in itself,” Lowdon stated recently and while Nick Chester echoed this he believed the squad had a statement to make as well.
“The initial objective we intend to prove is that we deserve to be there,” he says. “In order that we arrive and we function efficiently. We seek to prove that we’re a proper team executing the right things on the circuit. Once we prove that we are a legitimate team, then we aim to demonstrate forward movement from there on.”
Pilot Selection and Recruitment Effort
In late summer they contracted Checo Pérez and Bottas as their racers for 2026, a tandem notable for their invaluable experience in performing at the front in two championship-winning squads, Red Bull Racing and the Mercedes team, and Valtteri Bottas expressed the sentiment of fighting spirit.
“Naturally, we’re realistic,” Bottas stated. “There’s going to be a mountain of work to do, and we expect almost certainly a tough opening, because it is F1. But we’re not there to finish last. In my view given this organization, with these individuals, these personnel, there is every reason that we can't manage to progress rapidly up to the pace and achieve good results.”
To that end recruitment has been in full swing, with personnel now at in excess of 400 and scheduled to hit the objective of 600 members swiftly. Alongside their existing facility at Silverstone, the squad are in the process of building an main base at Fishers in Indianapolis and there is the GM works in Charlotte, North Carolina, where they are building the center to manufacture the new engine, planned for 2029 – until then they will run power from Ferrari – and the Toyota's wind tunnel in Cologne, Germany. It is a complex organization, contrary to the direction in the sport for more centralization, and has inspired the fresh organizational mindset to which Chester referred to.
Apollo Blueprint
“It's closely based on the Apollo program,” remarked Lowdon just before the British GP in July. “We’re realistic, we know how difficult it is. The schedules, are incredibly tight. Alright, it's not a space expedition, but it can seem that way.”
So they have embraced, rather than the conventional chain of command, a non-hierarchical approach akin to that of Nasa’s, where there were a assortment of Apollo teams all focusing on distinct elements of the mission in a variety of locations.
“When you must follow a protocol where an issue arises and they report it to their team leader, that supervisor talks to a manager in another department, it travels back down, it’s super slow,” notes Chester. “Therefore we enable staff to handle things directly. Moving away from management approval for each action is so much cleaner and quicker.”
Upcoming Challenges
The effectiveness of this agile approach will be proven in the heat of competition next season and there is a considerable amount on the line for the sport, too. Cadillac have recruited as their reserve driver the emerging Californian Colton Herta